As preparations begin for the June Bank Holiday Weekend, Meath County Council, in partnership with An Garda Síochána, has launched the 2026 Amber Thursday campaign — a coordinated interagency initiative focused on promoting road, fire and water safety. Amber Thursday serves as an important early reminder of the increased risks that can arise during peak holiday periods, when traffic volumes rise, outdoor activity increases, and more people take to local waterways. With the current spell of fine weather encouraging greater levels of travel, recreation and outdoor gatherings, this year’s campaign places a particular emphasis on awareness and prevention.
Amber Thursday was kicked off at Navan Fire Station, where Mayor of Navan Cllr Padraig Fitzsimons was joined by Road Safety Officer Audrey Norris, Environment Awareness Officer with responsibility for water safety Denise Clynch, members of Meath County Council Fire and Rescue Service, and An Garda Síochána.
Mayor of Navan Cllr Padraig Fitzsimons said: “We want everyone to enjoy this June Bank Holiday Weekend, particularly with the fine weather we are experiencing, but we are urging people to do so safely. Amber Thursday is about highlighting the risks that can arise from everyday activities and encouraging people to take simple precautions that can make a real difference.
Meath County Council Road Safety Officer Audrey Norris said: “While the Bank Holiday is a time for people to relax and enjoy time with family and friends, it is also a time when we can see an increase in traffic on our roads. Sadly, lives are lost every year on Meath roads, and it is vital that road users remain vigilant.
Sarah Fitzpatrick, Assistant Chief Fire Officer Meath County Council Fire and Rescue Service, said: “With the good weather bringing more people outside, we are asking everyone to take extra care when using barbecues or engaging in outdoor activities. Always use barbecues on a stable surface, well away from buildings, trees and foliage, and never leave them unattended. “It is also important to avoid lighting fires in open areas such as forests or recreational spaces, as these can spread quickly and pose serious risks to people, property and the environment.”
Denise Clynch, Environment Awareness Officer, Meath County Council said: “The recent warm weather is encouraging more people to visit rivers, lakes and coastal areas, but it is important to be aware of the risks associated with open water. Always swim within your depth, never rely on inflatable devices, and avoid swimming alone. “We would urge everyone to take simple precautions to ensure that time spent near
water remains safe and enjoyable.”
Inspector Fergus Mulhern, Roads Policing, An Garda Siochana said “Bank Holiday weekends place additional pressure on our emergency services, and we are asking the public to play their part in reducing risk. Careless or dangerous behaviour can have devastating consequences.
“Please slow down, wear your seatbelt, avoid distractions and never drive under the influence of alcohol or drugs. A moment of carelessness can have lifelong consequences.”
Amber Thursday continues to highlight the importance of awareness, responsibility and vigilance, with all partner agencies working together to promote a safer environment for everyone over the Bank Holiday Weekend.
